BoomTown

Charleston, SC

This 60,000 SF headquarters for tech company BoomTown transformed a vacant warehouse in an underutilized neighborhood into a thriving destination. BoomTown anchors Pacific Box and Crate, a mixed use development on an industrial site which formerly housed Pacific Guano and Dixie Box and Crate. The name of the development and the industrial design aesthetic come from this rich history. The renovation of an existing brick warehouse created a mix of open offices and enclosed meeting rooms to support a variety of contemporary work models, with creative and energetic “fun zones” encouraging cross-pollination and spontaneous interaction.

The original structure featured expansive high-bay space but offered little visual or spatial definition. A weathering steel and corrugated metal exterior, galvanized steel canopy, and edgy balance of sleek and gritty materials integrate with exposed structure to create a contemporary workplace vibe. Large curtainwall inserts and skylights bring natural light deep into the interior, while punches of color and whimsical wallcoverings add visual interest to the space.  Custom furnishings made from reclaimed docks and barns, refurbished white metal lamps, and artwork tailored to the space all contribute to the company’s unique energy. A light filled sunken living room serves as a multiuse space for relaxation or meetings, and a company bar is a popular late-day meeting spot. Outdoor amenities include a beer garden, dog run, great lawn, and courtyards.